Pamela Anderson has once again proved that reinvention is her signature. The actress and style icon arrived at the Spring-Summer 2026 Mugler show during Paris Fashion Week, revealing a stunning new look that immediately caught the world’s attention — a strawberry blonde shag that blends retro flair with modern confidence.
The transformation marks a new chapter in Anderson’s evolving style narrative. Once recognized for her signature platinum blonde hair that became a symbol of 1990s pop culture, Anderson has now embraced a softer, more cinematic hue. The strawberry tone — a delicate mix of peach and rose — glowed under Paris’s fashion lights, perfectly capturing the effortless sophistication of the week’s biggest event.
Glimpses of Anderson’s new look first appeared earlier in the week at a Vogue party, but it was her front-row appearances at the Tom Ford and Mugler shows that solidified her fresh direction. At Tom Ford, she wore her rosé-toned hair slicked back into a polished quiff, paired with classic black attire and structured sunglasses. A day later, she appeared at Mugler with her hair curled into a textured shag, complementing an ’80s-inspired ensemble featuring bold shoulders and metallic shimmer.
The shift from her iconic blonde isn’t just aesthetic — it reflects Anderson’s ongoing transformation since her bold decision to appear makeup-free at Paris Fashion Week in 2023. That moment redefined her image, inspiring a global conversation about authenticity and self-acceptance. It also paved the way for her skincare brand, which champions natural beauty and simplicity.
In her upcoming film Love is Not the Answer, directed by Michael Cera, Anderson’s hair color plays a key role in shaping her character. She revealed that the new tone draws inspiration from French cinema, particularly legendary actress Marlène Jobert. “I’m having fun, I’m playing with it,” Anderson told WWD, adding that she plans to keep experimenting with different styles throughout the film’s promotion.
The new shade not only signals a departure from her long-held blonde identity but also represents Anderson’s evolution as an artist and cultural icon. From Playboy covers to high-fashion front rows, Pamela Anderson continues to redefine what it means to be timelessly bold — one transformation at a time.